Design is a vessel. There’s the whole Buddhist thing about the essence of a bowl being its emptiness—that’s why it’s useful. Its emptiness allows it to hold something. I guess that means that design must talk about something else. If you make design about design, you’re just stacking bowls, and that’s not what bowls are for.
— Unlike dogs, design isn’t about design but about something else – a conversation with Frank Chimero, author of The Shape of Design, on The Great Discontent. (TGD also did an interview with yours truly here.)